Digital business transformation is when every business is built on a digital foundation. This shows that we need to focus on digital technology to give impetus to other transformations such as political, social, cultural and economic transformation that must also shift towards "digitization" or "up to cloud". Technology and business models need to underpin growth in digital transformation, requiring flexibility rather than being rigidly fixed. We change over time and to some extent, or change according to each industry and economic sector, but cannot change on a large scale immediately, because resource conditions do not allow.
Organizational change when combined with digital technology has the potential to improve performance in many areas. Specifically, businesses can achieve improved business efficiency in the following areas: increase revenue, reduce costs, innovate faster, be more successful in creating, more effective in collecting Collect and learn from experiences, share and use, increase customer engagement and customer service, and ultimately combat digital disruption. These performance improvements can be quantified as metrics can be measured and reported quickly and efficiently. An example of increased efficiency and enhanced efficiency when combined with digital transformation is Target - a large US retailer that has applied technology to track and predict the behavior of customers buying online. route through recipe and buying behavior combined with big data analytics. From there, the company can make buying suggestions exactly according to the wishes and thoughts of customers. This formula and its big data allow sales software to read the minds of customers, thereby increasing its sales.